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Lamar Odom Announces 'Eau de Lamar' Unisex Parfum

Apr 10, 2012

Promises Authentic Locker Room Odor Experience

DALLAS - Former Dallas Maverick Lamar Odom and wife Khloe Kardashian have announced the release of 'Eau de Lamar,' the first perfume to deliver "an authentic professional locker room odor experience" to the home market.

"Lamar certainly knows how to stink up the joint," commented Maverick owner Mark Cuban, who said he looked forward to receiving a free sample in the mail.

Commenting on his abrupt departure from the Mavericks, Odom said, "I've been on the inactive list all year, what's the big deal?"

"We all smell," explained Ms. Kardashian, "even me."

"Eau de Lamar literally reeks," said Jacques LeStrap, a skeptical marketing expert, who predicted disaster for the "utterly counter-intuitive" new scent.

"It is my experience after 25 years in the fragrance game that most people buy parfum because they want to smell good."

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